American company, Wool & Prince invented a shirt that stays fresh for 100 days?

Kiyo: It could spell an end to laundry days – or at least make them a much less frequent chore.

Manufacturers claim they have invented a shirt that stays clean even after 100 days of wear. The garment resists odour so effectively that it even smells fresh after being worn during rigorous exercise, its makers claim.

It is also said to need no ironing as it is made of is wrinkle-free material that can withstand even the roughest of treatment.

American company Wool & Prince said they developed the shirt for men who hate having to wash their clothes so often.

They sent researchers around the world wearing the shirts doing everything from backpacking in the Andes to dancing in sweaty New York nightclubs to test their design.

The shirts are made of wool which lasts six times longer than cotton. Laboratory tests have shown that wool fibres resist tearing and can bend back on themselves more than 20 000 times without breaking. Cotton breaks after 3 200 bends. Wool is also highly resilient to wrinkles because it has a natural crimp.

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